Full Job Description
Join Our Team as a Digital Content Strategist
Are you passionate about crafting high-impact digital content that engages and inspires? Do you have a knack for strategizing content to boost brand presence? If so, Amazon is looking for you! We are seeking a talented and motivated Digital Content Strategist to join our dynamic team based in beautiful Lannon, Wisconsin.
About Amazon
Amazon is a global leader in e-commerce and cloud computing, committed to advancing technology and innovation to better serve our customers. With millions of active customer accounts, we strive to deliver excellent service and innovative solutions. Our team in Lannon is at the forefront of our digital transformation, creating content that resonates with our audience and drives engagement.
Your Role as a Digital Content Strategist
As a Digital Content Strategist, you will be a key player in shaping our content strategy across various digital platforms. You will work closely with cross-functional teams, including marketing, product development, and sales, to ensure our content is consistent with our brand voice and goals. In this role, you will have the opportunity to innovate and elevate the customer experience through compelling digital narratives.
Key Responsibilities:
- Develop and implement a comprehensive content strategy that aligns with Amazon’s brand objectives and customer needs.
- Conduct thorough market research to identify trends, customer preferences, and competitive content strategies.
- Create and curate high-quality content for various digital platforms, including websites, social media, email newsletters, and blogs.
- Optimize content for SEO to improve visibility and drive traffic to our digital channels.
- Analyze content performance metrics to evaluate success and optimize future content strategies.
- Collaborate with designers, videographers, and other content creators to produce engaging multimedia content.
- Manage editorial calendars and ensure timely content delivery.
- Stay current with industry trends, digital marketing tools, and emerging content formats.
- Train and mentor junior team members in best practices for digital content creation and strategy.
- Report directly to the Head of Digital Marketing to present findings and strategic recommendations.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in digital content strategy or a similar role.
- Proven track record of developing successful content strategies that drive engagement.
- Strong writing, editing, and proofreading skills, with an exceptional eye for detail.
- Experience with SEO, analytics tools, and content management systems (CMS).
- Ability to analyze data and use insights to inform content decisions.
- Excellent communication and collaboration skills.
- Strong project management skills, with the ability to manage multiple projects simultaneously.
- Familiarity with digital marketing trends, social media platforms, and emerging technologies.
Why Choose Amazon?
At Amazon, we believe in fostering a culture of innovation, inclusivity, and professional growth. As a member of our team, you will be surrounded by brilliant minds and creative thinkers who challenge the status quo and work collaboratively to enhance our customer’s experience.
Benefits of Working at Amazon:
- Competitive salary and performance-based bonuses.
- Flexible work hours and work-from-home options.
- Comprehensive health, dental, and vision insurance.
- Retirement savings plan with company match.
- Generous paid time off policy and sick leave.
- Employee discounts on Amazon products and services.
- Access to professional development programs and mentorship opportunities.
Work Environment and Location
Our Lannon office is not just a workplace; it's a vibrant community where teamwork and creativity flourish. Nestled in a picturesque town, Lannon offers a blend of small-town charm and modern amenities. Our office features collaborative spaces, quiet zones, and state-of-the-art technology to support your work.
Join Us!
If you are driven by a passion for digital content and have the skills to craft compelling narratives that resonate with customers, we would love to meet you! Take the next step in your career and become a key player in shaping Amazon’s online presence as our next Digital Content Strategist.
Apply today and embark on a career filled with opportunity and innovation with Amazon in Lannon, WI!